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The Four Foundations of World Class Marketing 

A fast-paced session for CEOs and MDs of ambitious businesses looking to underpin sustainable long-term growth. Leave this session with an understanding of how marketing can move your business from good to great, or from great to world-class. To get even more from it, bring your marketing and sales people along too.

We will cover:

  • What is world-class marketing performance and why do you want it?
  • The four foundations of healthy, and sustainable, sales flow
  • First Flow Foundation – The Right Work
  • Second Flow Foundation – Balanced Routine
  • Third Flow Foundation – Baseline Rhythm
  • Fourth Flow Foundation – Maintain Momentum
  • Your Marketing Flow Score and what to do about it

This session will be led by Bryony Thomas – award-winning Vistage speaker, and best-selling author of Watertight Marketing. Bryony’s approach to marketing has been described by the MDs of multi-million-pound businesses as “a revelation and a relief”, “more applicable to me than almost anything I’ve ever done in over 10 years of running my business”, and “a slap round the face with the bleeding obvious – when you see it, it’s just so clear.”

Bryony Thomas 520 website

Bryony Thomas

Vistage Speaker

Bryony Thomas is the creator of the Watertight Marketing methodology, designed and refined over two decades, and in use by over 2000 organisations. This whole-company approach has been proven to double, triple and even hit that fabled 10x, not of revenue, but of bottom-line profit. In December 2019, Bryony was diagnosed with pancreatic cancer and given just 12 weeks to live. Beating the odds, Bryony is well, working, and returning to the Vistage roster of speakers from September 2021.

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8-September-2021

12.00 PM - 1:30 PM GMT+1

Virtual Event

Agenda

12:00 pm
Welcome
12.05 pm
Bryony Thomas - The Four Foundations of World Class Marketing
13.00
Q&A with Bryony Thomas
13.15
Vistage Member Ambassador Story
13.25
Closing Remarks
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